Content of this Newsletter

0. Opinion
How is Coaching different and difficult?

1. Leadership Coaching
Case Study: The CEO as "Mother"?

2. Sales Management Coaching
Press Release: Stop Selling! Help Your Customers Buy And Experience A New Business High

3. Change Management Coaching
Serial: Innovation in Integration: From Local to Global Payer (the 3rd of 3 parts)

4. Career Coaching
Useful Tools/Resources for Career Planning


FURTHER NEWS

* For upcoming seminars & events please visit:

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Seminars.htm

* For recent articles on Coaching please visit:

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ArticlesonCoaching.htm

* For recent articles on Leadership please visit:

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ArticlesonLeadership.htm

* For recent articles on Sales Management please visit:

http://www.progressu.com.hk/
ArticlesonSalesManagement
.htm

* For recent articles on Change Management please visit:

http://www.progressu.com.hk/
ArticlesonChangeManagement.htm

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Home > Resources > Progress! Newsletter > "Progress!" Issue No6 / July 04

"Progress!" (Progress-U Leadership & Coaching) - Issue No6 / July 2004

0. Opinion

Dear Progress! Reader,

Nowadays, the term "coaching" has become a popular buzz word. This somehow saddens me because I see it used in ways that dilute the true meaning of and philosophy behind coaching.

"Coaching" is from the root word "coach," which originally only referred to a horse-drawn carriage for transporting people. If you think about it, even the modern meaning of coaching involves "transporting" a person from one place to another (in life).

The current excessive use of the word "coaching" may imply that it is an easy process that everybody can do. However, it is not that easy to help people move from one place to another, i.e., help them make significant changes in their (professional) lives.

So what makes coaching so difficult and, at the same time, different? A masterful coach is supposed to be-among other things-resourceful, nonjudgmental, empowering and able to bring out the best in their clients without bias. While remaining nonjudgmental is already a difficult task (aren't we usually quick to categorize people?), being unbiased is even tougher.

Let me make an example: Mary asks a coach to help her with her internal communication. So Mary explains that she frequently hears complaints that she pushes her colleagues too much when she needs them to do something for her. The coach may ask something like "Can you give me a concrete example?" and Mary would explain that she is just following up closely after having placed a request. This is when it becomes challenging for a coach to remain nonjudgmental and unbiased.

The "natural" reaction of the listener is to categorize Mary as a "pushy annoying woman" and tell her how she should change her behavior. A masterful coach will not do that. He will help Mary recognize the perceptions, feelings and emotions her behavior may create in others and let her come up with options on how to change her behavior positively. The coach does not tell her what to do but instead leaves the ownership of potential solutions with Mary. This way, Mary will much more likely make a lasting change.

Whenever I ask people not trained in coaching to coach someone, they always end up telling that person what to do. Some do it more directly, some in a more hidden manner. Those who do it more subtly would not tell Mary what to do, but would pose leading questions that bring out the answers these "coaches" want to hear.

True ownership is one of the keys to effective coaching. An unbiased and nonjudgmental approach is difficult because it may be unnatural, but it can be learned through professional Coach training and continuous excercise.

Yours sincerely,

Charlie Lang
Executive Coach and Founder of Progress-U Ltd.

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1. Leadership Coaching
Case Study: The CEO as "Mother"?

The CEO of a medium sized sub-supplier to the Automotive Industry took over his position one year ago. The workers in the production department, the engineers in R&D and the employees in Sales as well as the middle management complained about the "invisibility" of their new CEO. Most of them knew him only from the photograph in the company newspaper. Following a report about certain leadership relevant results compiled from various team development processes, I got the chance to talk to him. During this meeting I raised the issue of the above mentioned symptoms.

He explained to me in a very convincing and pleasant manner that there was nothing more important to him than autonomy and entrepreneurship among his staff. He only wanted to set the goals while everything else should be done autonomously by his employees; his responsibility was to define the strategy. In the beginning he could not imagine that there could be such discouragement, disappointment and the feeling of low esteem of staff within the whole company. "They should be happy to have so much space, that their boss is not always controlling what they are doing!" I asked him what happens if one leaves a 3 year old child the whole day without supervision and also what happens if parents continuously supervise a 15 year old. He soon learned that granting autonomy is a process, the success of which is highly dependent on the correct timing, no matter whether we talk of companies or children.

This Case reveals yet another aspect of leadership which can lead to the isolation inherent to top management positions; the power of feelings and expectations in hierarchic relationships is highly under-estimated. What appears to be a lack of interest of top management can lead people to unwanted or even destructive behavior! To be more specific, employees subconsciously wish that their boss would provide them with recognition, interest, time to listen and security. Despite popular thinking that adults actually don't "need" this, such wishes do exist and the value of intrinsic rewards should not be forgotten.

Inefficient Lonely Fighters

The natural conclusion for the effective manager is to nurture and fulfill these unconscious motives of human nature rather to than attract unnecessary and destructive opposition. Exceptional leaders very often display a special ability of "mothering", if I may use a rather unusual metaphor in this context. It is very important for Top Managers to understand that autonomy is a process and not something one can initially expect; the more it is demanded, the more the employees will desire the "mothering" and will negatively react to the lack of the same.

Another unproductive path to achieve autonomy in the company is to surround yourself with very independent middle managers. This will lead to a lack of binding forces within the company which very often leads to personnel fluctuation and a reduction of communication which finally results in inefficient "lonely fighter" behavior. That is why it is so important that Executive Coaches work with Top Managers on efficiently making use of the intrinsic wishes of their employees. These "mothering wishes" must be identified, analyzed and supported by Top Management before the unsupportive culture can be changed. Corporate slogans are a valuable source in identifying unconscious desires; advertising is always a good indicator for the latent wishes of people.

Finally, the CEO decided to perform "management-by-walking-around" for 6 months. He was being seen in person, unexpectedly joined the meetings of his directors, set up company information meetings and gave individual employees the chance to explain their problems and challenges. In the beginning, people were skeptical, however, after some time his staff believed that the CEO really identified himself with the company and its employees. The widespread belief that he would soon leave the company, (like many of his predecessors) was fading. Employee motivation and productivity was increasing significantly. At the same time, the CEO himself started to believe in his people and their ability to perform. After six months he subtly reduced his public appearance again without creating the same old dissatisfactions.

Conclusion: While modern leadership literature focuses on empowerment and fostering independence as ideals in modern organizations, it is often overlooked that employees may have needs beyond self-actualization, i.e. mothering needs. Once such needs are satisfied they eventually reduce or completely disappear thus allowing a more relaxed leadership style.

Join the Executive Leadership Seminar on August 14, 2004. Introduction evenings on July 29 and August 04. For more details visit www.progressu.com.hk/seminars.htm#leadership

For more information related to Progress-U Leadership Coaching please visit http://www.progressu.com.hk/leadership.htm.

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2. Sales Management Coaching
Press Release:
Stop Selling! Help Your Customers Buy And Experience A New Business High

"Why do people buy?" is an important question many sales professionals ask. A lot of research has been done on the psychology of buying behavior. Professional marketing tries to make use of such knowledge and adapt their campaigns accordingly to achieve the most effective sales pitch. A question less often asked is, "When do customers buy?" Charlie Lang, executive coach and trainer at Progress-U Ltd. has some answers.

Sales people are often puzzled by the sometimes long duration of the sales cycle. Sales forecasts often fail because they are based on a sales person's judgment of how close the customer is to making a decision. Why does this feeling so often prove to be wrong? Do sales people generally have bad intuition?

Having worked in sales management for more than a decade and having had the opportunity to work with outstanding sales professionals and sales trainers, I made an important discovery that confirmed my year-long observations and provided me with the insight to make sense of what was happening.

Particularly in business-to-business (B2B) transactions, sales people usually talk to only a very small portion of an entire decision-making system (DMS). They believe that the person(s) (I call them here 'interlocutors') they are talking to fully understand their buying process and would be able to make a buying decision. Hence, they rely on the statements of their business partners to make a judgment on the duration of the sales cycle and the probability to be successful.

However, reality is somewhat different. The interlocutors usually do not fully understand the purchase process. Also, they are only a part of the DMS and may have only limited influence. As a consequence, the statements made by the interlocutor to the sales people are either very vague (in case the interlocutor is aware of his limited influence and knowledge) or simply his personal opinion (in case the interlocutor truly believes that the decision is made by him alone, ignoring the existence of a DMS). Of course, there are rare cases in B2B transactions where only one person is in charge of the complete decision-making process. However, this is more of an exception rather than the rule.

So when do customers really decide to buy? There are two major triggers:

1. The DMS reached a sufficient comfort level with the decision.
2. The DMS is under high pressure to make a decision, i.e., if not making a decision threatens to create worse consequences than making a decision.

As a consequence, if sales people are able to support their interlocutors in helping the DMS reach a comfortable level with the decision to buy, they can:

- Greatly reduce the duration of the buying cycle (there is actually no sales cycle)
- Greatly improve the probability of getting the business because the buyer will recognize the seller as a true consultant
- Greatly improve the accuracy of their forecasts

A key module of the Innovative Sales Program of Progress-U Ltd. focuses on teaching the principles of purchase support and how the sales team can help their interlocutors manage and influence the purchase process of the DMS more effectively and efficiently.

For more information related to the Progress-U Innovative Sales Management Program please visit http://www.progressu.com.hk/SalesDP.htm

Join the Innovative Sales Seminar on August 07, 2004. Introduction evenings on July 22 and July 27. For more details visit www.progressu.com.hk/seminars.htm#sales

NOTE: Progress-U offers the Innovative Sales Management Program as a tailor-made package consisting of an initial 2-day training combined with executive assessments and follow-up coaching of the sales management. If you are interested in a presentation of this program, please contact us at innovative-sales-program@progressu.com.hk.

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3. Change Management Coaching
Serial:
Innovation in Integration: From Local to Global Player (the 3rd of 3 parts)

Here is one appealing vision that many businesses share: the shift from today's regional or local operation to tomorrow's global company. The thought of the global market drives visions of dollar bills into the minds of most ambitious managers who have only been working on a regional level.

If only it were that simple. There is a myriad of new skills (languages, understanding of distant cultures, trading rules/habits, and so on) required for the frontline workers. While the money to be invested can also be an issue, it is often taken for granted that to become a globally successful company, a cultural change-if not shock-must be induced. Without that cultural change, a company will remain local at heart despite its global efforts.

The longer the company has been a local player, the longer it usually takes to make the necessary cultural change. Without vivid internal projects promoting the now more global multilateral business, the globalization process is likely to slow down or even come to a full stop.

During the kick-off workshop of Progress-U's "Win Through Change" Program, the coach facilitates an introduction to the topic and a group discussion on the desired outcome. Based on these findings, the coach works out a course of action together with the Top Management of the company. Individual coaching of all key executives assures the timely implementation of the agreed changes.

NOTE: Progress-U Ltd. offers the Win Through Change! Program to assist corporations in their change process. For details visit http://www.progressu.com.hk/ChangeMP.htm

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4. Career Coaching
Useful Tools/Resources for Career Planning


Follow the links below to some very useful tools and resources to enhance your career planning experiences.

Career Change Resources. Some tools and resources especially for established job-seekers contemplating a career change.
http://www.quintcareers.com/career_change_resources.html

Career Exploration Resources. Find some great resources designed to help you learn more about different jobs, careers, and career exploration.
http://www.quintcareers.com/career_exploration.html

Career Research Checklist. Where you'll find every imaginable resource you could use to learn more about careers and conduct career exploration.
http://www.quintcareers.com/career_research_checklist.html

Quintessential Careers Journaling Course. Taking the time to use a career journal is a fantastic way to conduct career planning on a regular basis.
http://www.quintcareers.com/online_courses/career_journal_course.html

Tracking and Leveraging Accomplishments. A great article written to help you understand the importance of focusing on your work-related accomplishments.
http://www.quintcareers.com/job-hunting_success.html

Transferable Skills. The concept of transferable skills is a vital job-search technique that all job-seekers should master, though the concept is especially important for career changers and college students.
http://www.quintcareers.com/transferable_skills.html

Using a Personal Mission Statement to Chart Your Career Course. A great article that guides you in the development of your personal mission statement, a useful tool for self-discovery and career planning.
http://www.quintcareers.com/mission_statements.html

Using a SWOT Analysis in Your Career Planning. Learn how a key strategic planning tool can be successfully applied to marketing yourself and advancing your career.
http://www.quintcareers.com/SWOT_Analysis.html

Workplace Values Assessment. Use this cool assessment tool to better understand the core values you want in a job, career, and employer.
http://www.quintcareers.com/workplace_values.html

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Charlie Lang is an Executive Coach and Trainer who founded Progress-U Limited in 2002. His mission is to develop his clients to become First-Class Leaders. He is a passionate and professional Executive Coach, Trainer, Public Speaker and Author of articles related to leadership, change management and innovative sales. In 2004, he initiated the Master Coach Alliance in Hong Kong, a network of professional Life, Business and Corporate Coaches.

Copyright 2002-2004 Progress-U Limited


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