Why Did We Create the Master Coach Alliance?

The idea of the Master Coach Alliance was conceived in August 2004 by Charlie Lang during a 3-week trip to Europe. It was a combined vacation and business trip which had been planned for quite some time. A couple of weeks before the trip, he received two inquiries for urgent coach training workshops. Since the trip schedule was fixed and both clients could not wait until Charlie returned from Europe, he felt it to be his duty to find an adequate replacement. He eventually found Vivien Pau, whom he knew from the Hong Kong Coaching Community, [link] to take over his part.

Even before that event, Charlie was asked a number of times to coach in areas which he felt were not really his field of expertise. In such cases he also checked his contacts to see whether he could recommend a more suitable coach. However, he was always a bit wary of doing so because if the recommendation did not work out well for the prospect, it could reflect negatively on him.

Hence the idea of a more formal alliance among coaches who trust each other and who have a proven professional background. Charlie contacted the members-to-be and received a very positive feedback since such an alliance provides benefits for both the clients and the coaches.

When they looked at each others profiles and special focus, they realized that there are great synergies potentials among them which could be developed to the benefit of MCA clients.

Benefits for MCA clients

• Guarantee
  Worry-free selection of a suitable coach due to our high professional standards.
  
  
• We meet your needs
  Our coaches have a strong focus on certain areas of coaching and on certain industries. Find here the most appropriate coaches for your unique needs.
  
  
• Best Practice
  Our coaches walk their talk. They continuously upgrade their skills and systems in order to ensure the highest possible effectiveness of their approach.